Most Fortune 100 don’t have “followers” or “friends.”
They don’t blog, they don’t Twitter, they don’t LinkIn, they don’t Facebook, and they don’t always show up with accurate information on Wikipedia.
Web site UberCEO.com looked at the social media habits of Fortune’s 2009 top 100 CEOs. Want to know why it’s lonely at the top? Here are some of the results (and for full results, watch this slideshow):
* Only two CEOs have Twitter accounts.
* 81% CEOs don’t have a personal Facebook page.
* Of only 13 CEOs with LinkedIn profiles, only three had more than 10 connections.
* 75% of CEOs show up on Wikipedia, but about one third of those have limited or outdated information.
* Not one Fortune 100 CEO has a blog.
“They’re giving the impression that they’re disconnected, disengaged and disinterested,” said Sharon Barclay, editor at UberCEO.com.
Sounds like a typical CEO to me. But I don’t think it’s because they’re imperious. I suspect most of these guys don’t even use email. This way, when the whole company blows, there are no digital fingerprints left at the scene.
Besides, think how easy my job would be if all I had to do was troll the Fortune 100 CEO blogs to see what idiotic things they said today.
