Apple just reported its earnings and clearly a big contributor to the company’s top and bottom lines was its new iPad, which was unveiled this quarter and has sold 3.27 million units. Some other interesting unit numbers show up in the earnings report. iPhone sales were slightly lower and have remained around the same level for three quarters now (most recent quarter was 8.4 million units sold). iPod sales continue to trend lower, clearly a result of the iPhones. And bread and butter Mac computer sales inched higher to 3.47 million units from 2.94 million. That last stat is an interesting one because it says that even with the iPad (or tablets in general), which some people suggest may replace laptops, Apple grew its computer business. Some of this could be companies starting to make computer purchases after having not done so during the recession – but Apple is not big in corporate section of the market. In all liklihood, it’s the buzz effect. Some people who buy Apple products love them and that first purchase has them looking at other Apple products.
By the way, record revenues for Apple in the latest quarter – $15.7 billion.
