Today’s WSJ piece about Apple considering launching an internet TV service underscores just how fast the television landscape is changing. Apple is almost certainly on the right track – in fact, it’s a bit late. Hulu (owned by three media firms including our own News Corp.) is already in that space, as is Netflix. In our home, we have a flat-screen TV but no cable television subscription. Instead, our television is hooked up to our computer as a second monitor, and we watch programs from Hulu and others, or borrow DVDs from the public library. We don’t miss real-time TV at all – mainly because we’re not sports aficionados. That said, the upcoming kick-off of American Idol’s new season will be the true test of our family’s TV-less experiment, which began when we moved back to the U.S. last June. While abroad, we always had cable TV and spent too many hours slumped on a couch flipping from one junky show to another. Viewers’ ability to buy the precise programs they want, whenever they want, is the way of the future. Apple, Hulu and Netflix have it right.
Posted by Gabriella Stern
on December 22, 2009
Consumer electronics, Entertainment, Internet, Technology, Telecommunications, Television, Video
Consumer electronics, Entertainment, Internet, Technology, Telecommunications, Television, Video
2 Comments to Internet TV Is The Apple Of My Eye
Gabriella SternDecember 22, 2009
We’ll have to wait and see what NWS does!
December 22, 2009
What a coincidence! We don’t have TV since the switch to digital in June! Our only issue is that we don’t have a couch facing the new 27in iMac – the screen is better and cheaper than a TV by the way.
From the business point of view, is News Corp really going to take on Apple and Google at the same time?